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Marketing KPIs might not be the most exciting thing to talk about, but they’re an essential ingredient of an effective content strategy. Fuji d6 Carbon time trial BikePeople outside the marketing industry might think that creating content is just fun and easy – like...Retro Road Bike Pete Matthews 853

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The concept of a business ‘being human’ on social media may seem strange to you.Kask CPSC Bambino Pro Bike Helmet, Red White, Large Our use of this term has been affectionately coined internally and describes Articulate Marketing’s social media marketing activity. Shimano Dura-Ace FC-R9100 55-42T 172.5mm 11-speed Guarnitura IFCR9100DX52We place a strong focus on direct...

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When Quuu’s co-founders, Daniel Kempe and Matthew Spurr, wanted to get their business idea off the ground, not paying for an office was an obvious way to reduce overheads. Vintage Rossin Synthesis Road Bicycle Frame 55cm Columbus Altec Classic NOSHowever, remote working soon became a permanent mindset, rather than a money...

Salomon Quest 4D Gore Tex Walking Boots Womens bluee Hiking Trekking shoesEditor’s note: This blog post was originally published in 2018, but we have updated the free content marketing planner for you to use in 2019. Many of you reading this post will know who Gary Vaynerchuck is. If you don’t, you should definitely...

Ariana Grande’s ‘thank u, next’ is one of the hottest – if not the hottest – songs of 2018. In this post, we’re going to look at the surprising link between the chart-topping single and content marketing, and what we can learn from it...17.5'' 26er Carbon Fat bike Frame 135 Fork Snow BIke QR 190 BSA UD Matt Tire 4.8

Instagram is a thriving social media platform. RARE NIW 2016 WORTH RESMONDO LEGIT 220 1 oz END LOAD SBL22M 26 oz USSSA HOT And for most marketers out there, it is also arguably the best business tool to date. Not only has the photo-sharing app reached a billion monthly users, but Instagram also reports that 80% of those...

Measuring ROI of your social media marketing strategy In 2018, businesses were expected to spend 12% of their marketing budget on social media. 26 Stan's Fat Bike WheelsThat’s a significant chunk of money that’s all going to waste unless we are measuring ROI. Without...