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Marketing KPIs might not be the most exciting thing to talk about, but they’re an essential ingredient of an effective content strategy. KENNY Elite MTB Langarm Jersey und Hose 2019 cyan black Mountainbike EnduroPeople outside the marketing industry might think that creating content is just fun and easy – like...Smith Forefront 2 MIPS Helmet 2018 Matte Gravy

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Brand New Pre Order Yonex Astrox 66 RRPAs Jeff Bezos famously said, “Your brand is what others say about you when you’re not in the room.” Why does this quote resonate with so many marketers?Mavic Cosmic Elite road bike 30mm Aero Wheels Clinchers Shimano Freehub Body Because, ultimately, branding is all about reputation—and building that takes...

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Altura Womens Nightvision 4 Langarmtrikot 2018 blue Hi-viz yellow 8In the first season of Conversations With Quuu, B2B SaaS Consultant Nichole Elizabeth DeMeré joined me to discuss their career path, startup growth, customer success, and entrepreneurship.Sea To Summit MCIII Micro Down Sleeping Bag However, what really stayed with me from our conversation...

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Imagine spending an entire year building a product, only to delete the whole thing. Bell Tent Acessory Arch Front Awning for 3M 4M 5M 6M Bell Tent Sunshade CanopyFor Quuu, 2018 began with so much promise, but ended with us scrapping everything we’d worked on to start again. Back in January last year, we were in a very good...Olight M3XS-UT Javelot Taschenlampe + 2x Olight 18650 + OMNIDOKII + RM23

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Co-marketing: the infallible strategy no one talks about
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The concept of a business ‘being human’ on social media may seem strange to you.2019 Miken MREVEX 34 28 Rev-Ex Maxload Slowpitch Softball Bat ASA USSSA Our use of this term has been affectionately coined internally and describes Articulate Marketing’s social media marketing activity. Official Rawlings 2001 NCAA Final Four Game Ball Leather Spalding BasketballWe place a strong focus on direct...

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When Quuu’s co-founders, Daniel Kempe and Matthew Spurr, wanted to get their business idea off the ground, not paying for an office was an obvious way to reduce overheads. Demarini CF6 Sprite 28 17 (-11) 2014 Softball Bat -Hot However, remote working soon became a permanent mindset, rather than a money...

Traitor Crusade bicycle frame size 58 cyclocross gravel roadEditor’s note: This blog post was originally published in 2018, but we have updated the free content marketing planner for you to use in 2019. Many of you reading this post will know who Gary Vaynerchuck is. If you don’t, you should definitely...

Ariana Grande’s ‘thank u, next’ is one of the hottest – if not the hottest – songs of 2018. In this post, we’re going to look at the surprising link between the chart-topping single and content marketing, and what we can learn from it...Handbuilt Single Speed Wheelset Wheelsmith Alexrims DA28 Yellow USA made Charity

Instagram is a thriving social media platform. Einmann Zelt leicht wasserdicht Moskitinetz Vorraum Doppelwand Nordisk SvalbardAnd for most marketers out there, it is also arguably the best business tool to date. Not only has the photo-sharing app reached a billion monthly users, but Instagram also reports that 80% of those...

Measuring ROI of your social media marketing strategy In 2018, businesses were expected to spend 12% of their marketing budget on social media. GARLANDO - Detroit - Basketball hoop + columnThat’s a significant chunk of money that’s all going to waste unless we are measuring ROI. Without...